As a full service research agency, your project is in safe and experienced hands with ARP. We have vast experience in project management, survey design and fieldwork all tightly focused on providing the insight you need to fully deliver on your research objectives.
Our aim is always to turn complex data into meaningful and stimulating information that can be quickly and easily understood by customers, staff and stakeholders alike – critical customer intelligence from which you can make the pragmatic decisions you need to improve your business.
Postal or self-completion surveys are still the backbone of many research projects. ARP provides a bespoke design service for every questionnaire we complete – it is critical for the success of the survey that documents are designed with the end user in mind, and are therefore easy to use, attractive, uncluttered and worded in plain English.
All our documents are printed on high quality paper stock in the most appropriate formats, including black and white, full colour and two colour options, A5 and A4 booklets, A3 large print, postcards and leaflets. All are provided with high capacity and quick turn-around times at highly competitive rates.
Hosted on our own highly secure server, we offer the same bespoke design and branding for our online surveys as for all of our other self-completion questionnaires. Our adaptable web platform offers attractive design, sophisticated surveys, multi-language capabilities and configurable access control.
Near real time data makes telephone interviews an attractive choice for keeping close to your customers, especially when tracking satisfaction on a regular or continuous basis.
For one off, regular or even daily surveys we can provide access to a specialised 36 seat CATI (Computer Aided Telephone Interview) call centre, with calls up to seven days a week if required, evening contacts, a client listening lounge and digital recordings of interviews.
Sometimes there is no substitute for face to face contact, be it on the doorstep, on-street, or at the point of service. ARP have access to more than 800 trained market research interviewers supported by 12 regional supervisors nationwide. The fully trained and qualified national field force ensures that wherever you are, our local interviewers put your respondents at ease.
Customer satisfaction tells you how your services are perceived now, but what about the future? Truly understanding your customer’s priorities is critical in planning your investments and resource allocation, but can be hard to measure using conventional tools.
The ‘Priority Search’ is a unique method that resolves many of these problems, and enables your research respondents to truly express which competing priorities are truly important to them.
Learn more about the 'Priority Search'High speed and high quality data capture using a BS EN ISO 9001 : 2000 certified Quality Management System for scanning and processing questionnaires.
Robust data protection policies to protect you and your customers, including secure data transfer procedures.
Staff, stakeholder, business to business, and research with engaged customers can often require in-depth qualitative research to fully explore the research objectives. Depth semi-structured interviews conducted by experienced qualitative researchers will provide you with rich and meaningful customer and business intelligence that aims to dig deep into the key issues.
Stimulating discussion amongst a small group of your customers or stakeholders will generate new ideas, reveal what drives their opinions, and be able to explore future options for service delivery. At ARP we utilise different approaches to groups and workshops as best suits the project objectives, including innovative use of the Priority Search methodology to deliver iterative feedback loops.
Vulnerable people, those with a disability, young persons, those for whom English is not the first language and other equality groups must all be provided with appropriate opportunities to have their say and to allow analysis across the different protected characteristics.
At ARP we take a multi layered approach to ensure that these needs are reflected and addressed within any survey design or specific consultation. This can mean specific adjustments to meet the needs of a wide variety of individuals, and can include face to face interviews with suitably qualified staff, access through community gatekeepers, fully translated online and offline questionnaires, large print and legible design.
