What is truly important to your customers?

You have measured customer satisfaction, even asked your respondents to rate importance, but have you ever been left with the feeling that you still do not have the true picture?

The one dimensional respondent wish lists that standard methodologies provide are useful up to a point, but how can you ask your respondents to meaningfully help you with the hard decisions you have to make when allocating finite resources to competing priorities?

The answer lies in the Priority Search, a unique methodology specifically intended to allow robust prioritisation of longer lists that gives a true representation of their importance relative to one another.

the-Priority-Search

How does it work?

What can it be used for?

The Priority Search is a unique, robustly tested methodology that has been used by hundreds of public and private sector organisations over the last 20 years.

It has been used for a wide variety of applications, including service and product improvement, future service/product development, investment priorities, local neighbourhood regeneration, asset management programmes, branding, objective setting and personalised healthcare planning.

Contact and details

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